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Coverage of the MC20 and Trofeo collection continues

Coverage of the MC20 and Trofeo collection continues

Coverage of the MC20 and Trofeo collection continues as the North American ‘Art of Fast’ tour winds down this Sunday, November 8 in the Los Angeles area, with media previews in Santa Monica and Pasadena.   The show vehicles continue to impress media and customers alike.

 

If you missed the “Meet the Experts” sessions, you can re-watch them online at the hub when connected to the VPN.  Here is the link https://thehub.fcagroup.com/home/maserati-mc-20?lang=en

 

Coverage Highlights include:

  • MotorTrend provides a positive “first look” at the MC20 in the December 2020 print edition
  • MC20 and Trofeo collection “Art of Fast” Tour included coverage in:
    • Polo Lifestyles shares details of the Long Island event where the MC20 and Trofeo collection was presented in a six-page photo spread for the November 2020 print issue
    • CBS San Diego, Channel 8 attended the ‘Art of Fast’ tour event on October 30, leading to a broadcast segment and online feature on the MC20. Additional tour coverage includes a positive review in the Phoenix Business Journal following the Scottsdale, Arizona event, and more pick-up of the Ft Lauderdale in Automotive Parade, DuPont Registry and The Collection events in Miami New Times and others
  • Business Insider published another story about the MC20 following their attendance at the New York City world premiere event
  • Essai-Auto developed a review of the 2021 Levante Trofeo following Benjamin Cyr’s recent loan
  • MC12 designer provides a YouTube mixed review of the MC20 design on his YouTube channel which was picked up in automotive site online including: CarScoops, Motor1, MSN Autos among others

 

Read more stories below: 

 

MC20 & Art of Fast Tour:

December 2020 Issue

MotorTrend (by Angus MacKenzie)

Headline: First Look 2021 Maserati MC20

This is a positive initial review of the MC20 that covers specs, design quality, and unique aspects. It highlights the V-6 engine, cites performance claims, and compares it to similar current models: “This Maserati bristles with interesting and innovative technologies”

(PDF Attached)

 

November 2020

Polo Lifestyles

Headline: Driving with Serious Horsepower Under the Hood

The November issue included a six-page spread (pages 136 - 141) on the MC20 and Trofeo collection based on the showcase at the Long Island dealer event: "For the first time in 15 years Maserati comes back to the supercar game with one heck of a statement- Introducing the MC20. Maserati, a brand built on strong performance and racing heritage has been silently re-envisioning what it means to drive with serious horsepower under the hood... The Trofeo line is noted for... delivering breathtaking performance and an authentic Maserati driving experience." 

https://issuu.com/pololifestyles/docs/nov20pl/136  

 

3 November 2020

Carscoops (by: Brad Anderson)

Headline: What Does The Maserati MC12’s Designer Think Of The New MC20?

Anderson covers the YouTube video by Frank Stephenson, designer of the MC12, reviewing the new MC20. The article mentions Stephenson approved of the two-toned design and certain aspects of the interior, and also mentions his dislike for the overall design (which he deemed ‘bland’) and the digitization of the cabin.

https://www.carscoops.com/2020/11/what-does-the-maserati-mc12s-designer-think-of-the-new-mc20/

 

2 November 2020

Phoenix Business Journal (by Cathy Luebke)

Headline: Motor Mondays: MC20 supercar puts Maserati back in the spotlight

This is a positive article about the MC20 stemming from Cathy’s attendance at the Scottsdale ‘Art of Fast’ event: “Bottom line: Gorgeous vehicle that promises to excite with super power, handling and luxury.”

https://www.bizjournals.com/phoenix/news/2020/11/02/mc20-supercar-puts-maserati-back-in-spotlight.html

 

2 November 2020

AutomotiveParade

Headline: The Maserati MC20 and Trofeo Collection Presented By Maserati of Fort Lauderdale

“The news of Maserati releasing a new supercar has created a lot of anticipation throughout the auto industry. The all-new Maserati MC20 is designed to be a successor to the 2004 MC12 supercar. The complete redesign features a Maserati patented motor named Nettuno, that uses the latest in engine technology to help produce 621 horsepower from a turbocharged 6-cylinder. The MC20 is so outstanding in fact, that it’s our November 2020 cover car.

The Trofeo Collection was also on display, which includes the Ghibli, Levante, and Quattroporte models. the lineup has been traveling throughout the U.S. unveiling the new models for dealerships and clientele.”

https://automotiveparade.com/the-maserati-mc20-and-trofeo-collection-presented-by-maserati-of-fort-lauderdale/

 

1 November 2020

NNY 360 (by Larry Printz)

Headline: With the new MC20, Maserati throws down a super car challenge

This is additional pickup from Larry Printz article about the MC20 from his attendance at the Fort Lauderdale ‘Art of Fast’ tour. “It is the first time that we’re getting back into this world since the MC12, and I think a lot of customers are curious what it looks like,” said Andy Love, director of Maserati North America, who also said that while the MC20 was inspired by the MC12, its mission is somewhat different. Like the MC20, the MC12 was a halo car created to reignite buyers’ enthusiasm for the brand”

https://www.nny360.com/artsandlife/autofeatures/with-the-new-mc20-maserati-throws-down-a-super-car-challenge/article_66d59086-a381-56fe-8efe-5b5f47f0c13f.html

 

31 October 2020

Motor1 (Jacob Oliva)

Headline: Guy Who Designed Maserati MC12 Gives His Take On New MC20

Jacob Oliva provides a summary of a YouTube video by Frank Stephenson, designer of the MC12, about the MC20. He notes Stephenson’s claim that the MC20 lacks passion and Italianità– the Italian essence. The article remains neutral and opens the floor for readers to agree or disagree with the video’s content.

https://www.motor1.com/news/451830/frank-stephenson-maserati-mc20-design/

 

 

31 October 2020

MSN Autos (by Jacob Oliva)

Headline: Guy Who Designed Maserati MC12 Gives His Take On New MC20

Subhead: Let's just say he had a lot in mind for his most requested video.

This is a pick-up from the Motor1 story by Jacob Oliva in which he provides a summary of a YouTube video by Frank Stephenson, designer of the MC12, about the MC20. He notes Stephenson’s claim that the MC20 lacks passion and Italianità– the Italian essence. The article remains neutral and opens the floor for readers to agree or disagree with the video’s content.

https://www.msn.com/en-us/autos/enthusiasts/guy-who-designed-maserati-mc12-gives-his-take-on-new-mc20/ar-BB1azgKj

 

30 October 2020

KFMB-TV (CBS) San Diego

CBS San Diego attended the Art of Fast event on Friday, October 30 and interviewed Kas Rigas about the new MC20: “The Maserati MC20 is a sports cars lover's dream.”

http://mms.tveyes.com/PlaybackPortal.aspx?SavedEditID=89ca5044-a985-4420-b609-c40be0938df2

 

This is online coverage of the Art of Fast Tour event in San Diego on Friday, October 30.

https://www.cbs8.com/mobile/article/news/local/maserati-corsa-20/509-8261b565-e950-4e2c-8864-ee849d8e9c4b

 

30 October 2020

Miami New Times

Headline: Eyes on Miami: Pura Vida, Gustavo Oviedo, Bal Harbour Shops, and Others

Sub-Head: Maserati of Fort Lauderdale Presents the All-New Maserati MC20 at Maserati of Fort Lauderdale

“Maserati debuted its newest supercar, the MC20, in South Florida at Maserati of Fort Lauderdale. The event took place at Maserati of Fort Lauderdale’s brand new state-of-the-art showroom, covering over 150,000 square feet. The extravaganza, hosted by Garrett and Patricia Hayim, welcomed Maserati of North America president Ross McGinnis, Maserati’s head of marketing Jeff Cha, and an exclusive list of clients to privately view the MC20, which Maserati is calling the first supercar of its kind. It is powered by a Maserati-developed, 90-degree, twin-turbo, 3.0-liter, V-6 engine producing 621 horsepower and 538 lb-ft of torque. Maserati calls this new engine the “Nettuno,” meaning Neptune in Italian.”

https://www.miaminewtimes.com/arts/miami-event-photos-pura-vida-museum-of-graffiti-bal-harbour-shops-11723888

 

30 October 2020

HotCars (by Ariana Hale)

Headline: Exploring The Innovative Features of The Maserati MC20

Subhead: Here’s an in-depth look at what we know so far about the MC20 and its significance for the Maserati brand.

This article is an in-depth review of the MC20 that dives into the fines details of the vehicle and points to where the model makes and breaks tradition. The writer highlights both the Nettuno engine and the Maserati Intelligent Assistant system: “The car is set for a 2022 release, which is likely to be met with substantial accolades.”

https://www.hotcars.com/exploring-the-innovative-features-of-the-maserati-mc20/

 

 

29 October 2020

HotCars (by Olakunle Michael)

Headline: These Are The 10 Most Anticipated Sports Cars Of 2021

Subhead: In an automotive world where the focus seems to be on SUVs and crossovers, 2021 might actually be a great year for sports car enthusiasts.

Olakunle Michael lists the top ten most anticipated sports cars of 2021, which includes the MC20: “Maserati claimed the MC20 is a ‘first of its kind,’ and after a glimpse of the insane features in this forthcoming engineering masterpiece, it’s obvious that all future Maseratis will borrow styling cues from it.”

https://www.hotcars.com/most-anticipated-sports-cars-2021/

 

29 October 2020

Business Insider (by Kristen Lee)

Headline: Maserati's flashy new supercar is step 1 of 13 in a bid to reinvent itself and revive flagging sales

Kristen Lee offers an in-depth overview of the MC20 and pins the model as a turning point for Maserati’s business: “This is the car to get people excited about Maserati again, the one that's supposed to end up on bedroom posters. It certainly has the looks — sweeping, elegant, refined, Italian.”

https://www.businessinsider.com/maserati-mc20-supercar-brand-reinvention-new-business-strategy-2020-9

 

28 October 2020

DuPont Registry (Jordan Aquistapace)

Headline: The Maserati MC20 and Trofeo Collection Presented By Maserati of Fort Lauderdale

Jordan Aquistapace covered the Fort Lauderdale dealer event and offers a brief overview of the new MC20 and Trofeo Collection models.

“The highlight of the event was the unveiling of the new Maserati MC20, where both Garret and Patricia Hayim gave a meaningful introduction to the new supercar.”

https://blog.dupontregistry.com/events/the-maserati-mc20-and-trofeo-collection-presented-by-maserati-of-fort-lauderdale/

 

28 October 2020

Greater Milwaukee Today (by Larry Printz)

Headline: Larry Printz: With the new MC20, Maserati throws down a super car challenge

This is additional pickup from Larry Printz’s Tribune News article following the Fort Lauderdale ‘Art of Fast’ event.

https://www.gmtoday.com/autos/larry-printz-with-the-new-mc20-maserati-throws-down-a-super-car-challenge/article_d147d614-190f-11eb-895c-ff97f370aecd.html

 

Ghibli:

3 November 2020

Nikhil Chitre Twitter

Director and filmmaker Nikhil Chitre shared a video of the 2020 Ghibli on his Twitter account.

https://twitter.com/nik_in_nyc/status/1323729752662908929

 

30 October 2020

AUTO TV YouTube

AUTO TV Twitter

Followers: 2,003

AUTO TV shares a video of the new 2021 Ghibli Hybrid following their YouTube video.

https://twitter.com/AUTOTV10/status/1322367542862749696/photo/1

 

 

Levante:

2 November 2020

Essai-Auto (by Benjamin Cyr)

Headline: Maserati Levante Trofeo 2021

Subhead: Un VUS motorisé par Ferrari

This review of the 2021 Levante Trofeo concludes that while this model doesn’t compare with German counterparts in performance, it succeeds in creating an aura of prestige and exoticism and provides a comfortable and quiet ride: [Translation} “This Trofeo version turns heads even before the vehicle is seen, thanks to its twin-turbo V8 engine from Ferrari and this sublime sound emanating from these four exhausts.”

https://essai-auto.com/essais-routiers/34-maserati/1048-maserati-levante-trofeo-2021.html

 

FCA:

28 October 2020

The Detroit Bureau (by Joseph Szczesny)

Headline: Fiat Chrysler Enjoys Record Profit for Third Quarter

This is additional coverage of FCA’s third quarter earnings report, noting the “next chapter for our stored Maserati brand”: “Maserati hosted its “MMXX: Time to be Audacious” event in September, which was designed to kickstart the brand, where it unveiled the all-new MC20 super sports car, as well as presented its plans to renew the entire product portfolio during the next four years. That new line-up is slated to include several new electrified options.

https://www.thedetroitbureau.com/2020/10/fiat-chrysler-enjoys-record-profit-for-third-quarter/

 

28 October 2020

U.S. News & World Report (by Colleen Barry)

Headline: Fiat Chrysler Posts Record Q3 Profit Ahead of PSA Merger

Sub-Head: A rebound in car production in Fiat Chrysler on Wednesday reported record third-quarter earnings as production returned to nearly pre-pandemic levels.

U.S. News & World Report picked up Associated Press’ article about FCA’s earnings report.

https://www.usnews.com/news/business/articles/2020-10-28/fiat-chrysler-posts-record-q3-profit-ahead-of-psa-merger

 

General News:

3 November 2020

MSN Canada (by Mack Hogan)

Headline: The Petersen Museum's Supercar Exhibit Is Drool-Inducing

This is pickup from Mack Hogan’s article for Road & Track that noted the addition of the MC12.

https://www.msn.com/en-ca/autos/enthusiasts/the-petersen-museums-supercar-exhibit-is-drool-inducing/ss-BB1aEAhh#image=18

 

3 November 2020

HotCars (by Olakunle Michael)

Headline: Here Are The 10 Most Anticipated Sedans Of 2021

Subhead: With sedans becoming increasingly rare, we're pleased to see that there will be some exciting four-doors offered next year.

Olakunle Michael lists the most anticipated sedans of 2021 based on an analysis of trends and a review of leaks, spy photos and press releases. The Quattroporte is included: “It seems Maserati Quattroporte is getting a facelift. Judging by its prototype’s spy shots, the luxury sedan will have its second update of the current generation which might see it have an electric powertrain. From what we’ve seen in Ghibli’s powertrain, which has a mild hybrid setup of a 2.0-liter turbocharged inline-4 with a peak power of 330 horsepower, the Quattroporte might tow that same line.”

https://www.hotcars.com/most-anticipated-sedans-2021/

 

3 November 2020

MSN Autos (by Lizzie Pope)

Headline: 20 supercar stalwarts

The A6GCS Berlinetta and MC20 are included in a roundup of supercars originally published on Autocar: “The MC20, launched in September 2020, may not be quite as elegant as the A6GCS Berlinetta, but the difference in specification between the two cars reflects nearly seven decades of development. A successor to the MC12 of 2004, the MC20 has a mid-mounted 3.0-liter twin-turbo V6 engine which revs to 8000rpm and produces 639 hp. Like the MC12, it will be available in both road-legal and competition forms. One of the MC20 prototypes was dedicated to former Maserati racer Sir Stirling Moss, who died in April 2020 at the age of 90.”

https://www.msn.com/en-ca/autos/enthusiasts/20-supercar-stalwarts/ss-BB1aEwkn#image=17

 

2 November 2020

MSN Autos Canada (by Richard Dredge)

Headline: Greatest cars ever made with pop-up headlights

This is pickup from an Autocar piece about great cars with pop-up headlights, in which the 1972 Marek and 1966 Ghibli are included: “Launched in the same year that the production Lamborghini Miura was shown, the Ghibli was the first in a succession of Maseratis with pop-up lights; the Bora, Merak, Khamsin and Indy would all follow. Designed by a young Giorgetto Giugiaro in his time at Ghia, the Ghibli came in coupé and spyder editions, powered by either a 4.7 or 4.9-liter V8.”

https://www.msn.com/en-ca/autos/enthusiasts/greatest-cars-ever-made-with-pop-up-headlights/ss-BB1aCbLp#image=5

 

2 November 2020

Yahoo! (by Gabrielle Olya)

Headline: The Coolest Sports Car From the Year You Were Born

This is a list of the coolest car for each year starting at 1953, in which the 2012 GranTurismo MC is included: “Maserati introduced the GranTurismo described by MotorTrend as being ‘dead sexy’ for the 2012 model year. With a top speed of 185 mph, the GranTurismo MC became the fastest Maserati ever sold in North America, MotorTrend reported.”

https://www.yahoo.com/now/coolest-sports-car-were-born-230006713.html

 

29 October 2020

HotCars (by Ryan Gilmore)

Headline: Gearheads Stay Away From These 10 European Sports Cars

Subhead: Whether they're extremely unreliable or just blatantly boring to drive, these European sports cars are not on any serious gearhead's wish list.

This is a list of ten European Cars that missed the at the time of release, in which the Biturbo is included.

https://www.hotcars.com/gearheads-stay-away-from-these-10-european-sports-cars/

 

28 October 2020

Forbes (by Jim Gorzelany)

Headline: ‘Zombie’ Cars That Clawed Their Way Back From The Auto Graveyard

“Today’s Maserati Ghibli is a luxury sport sedan that arrived in the U.S. for the 2014 model year. The original Ghibli was a seductively styled Italian coupe/convertible from the heyday of the genre in the late 1960’s and early 1970’s.”

https://www.forbes.com/sites/jimgorzelany/2020/10/28/zombie-cars-that-clawed-their-way-back-from-the-auto-graveyard/?sh=533cc90b6336

 

28 October – 3 November 2020

NBC Sports Network

Headline: Mecum Top 10

NBC covered the top ten models of the Mecum auction and included the MC12 and the 2011 Gran Turismo. The segment ran on October 28th and 30th, and November 3rd.

 

NBC Sports Network

Headline: Mecum Top 10

MC12, 28 October:

https://mms.tveyes.com/transcript.asp?StationID=6660&DateTime=10/28/2020%207:13:25%20AM&playclip=true&pbc=search%3a%2b(maserati)

https://mms.tveyes.com/transcript.asp?StationID=6660&DateTime=10/28/2020%207:14:54%20AM&playclip=true&pbc=search%3a%2b(maserati)

 

NBC Sports Network

Headline: Mecum Top 10

MC12, 30 October NBC Sport Mecum Clip:

https://mms.tveyes.com/transcript.asp?StationID=6660&DateTime=10/30/2020%208:54:28%20AM&playclip=true&pbc=search%3a%2b(maserati)

https://mms.tveyes.com/transcript.asp?StationID=6660&DateTime=10/30/2020%208:36:14%20AM&playclip=true&pbc=search%3a%2b(maserati)

 

 

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